I have been accused, sometimes correctly, of zoning out a bit during long calls and saving myself by blurting out something about RSS feeds. RSS is an important technology to those of us in PR, but for a long time, PR (and the tech industry in general) was fond of phrases that ended up on the Bullshit Bingo board.
Today, c|net’s Michael Kanellos gave us a new top 10 list of terms to avoid. If you’ve ever struggled with an executive who insists on making “inflection points” the centerpiece of their keynote or product managers who talk about Web 2.5, you’re going to bust a guy laughing at it.
